Industry
Protecting Retail Margins — With People Who Know the Pace
consultingheads staffs projects in the retail sector and at consumer goods manufacturers with freelance management consultants, interim managers, and subject-matter experts—typically with a proposal within 24 to 36 hours.
Retail space is shrinking, distribution channels are shifting, and consumer reluctance to spend persists. Companies that need to simultaneously adjust their product assortment, pricing structure, and logistics rarely have the capacity to do so within an organization designed for day-to-day operations.
That’s exactly what our network is built for. We have over 23,000 vetted experts, selected based on the projects they’ve personally led—product assortment changes, pricing rounds, channel restructuring, and logistics rollouts.
Industry Landscape
Three Trends Currently Shaping Staffing Decisions in Retail and the Consumer Goods Industry
Growth Is Online; Costs Are Brick-and-mortar
Online retail will grow by 4.4 percent in nominal terms to 96.3 billion euros in 2026, while brick-and-mortar retail will stagnate in real terms. According to an HDE analysis, about one-third of online growth is attributable to Temu and Shein—that is, to retailers that do not have to finance retail space.
Retail Space Is Shrinking Faster Than Sales
4,900 stores will close in 2026, bringing the total number of locations below 300,000 for the first time. Every closure shifts sales, staffing, and logistics—and every decision in this regard requires data that no one compiles on the side.
Consumer Reluctance to Spend Remains the Main Problem
79 percent of retailers cite customer reluctance as their most pressing challenge. What follows are price adjustments, product line streamlining, and negotiations with suppliers—tasks that a downsized headquarters cannot handle on the side.
Why Time Is of the Essence
Fewer Locations, Same Margin Expectations
300,000In 2026, the number of retail locations in Germany will fall below pre-reunification levels for the first time. The HDE expects 4,900 stores to close this year.
HDE, 2026 Mid-Year Report
It is rarely the sales floor itself that is being cut back, but rather the functions behind it: the category manager who calculates the product mix, the person responsible for pricing the next round, and the management of inventory and returns. The expectation for profit margins remains.
Temporary staffing is used to fill this gap: people with experience in comparable formats, hired for the duration of the project, with a notice period of typically 5 to 10 days. These are not permanent positions that remain after the season ends.
Areas of Competence
Eight Areas in Retail and the Consumer Goods Industry Where Challenges Most Frequently Arise
The same issues keep coming up, and they rarely fail due to a lack of knowledge. They fail because there isn't someone available to see them through to the end alongside day-to-day operations.
Pricing Consulting
The pricing structure has evolved over the years, promotions overlap, and no one knows the contribution margin per item.
More on Pricing Consulting ›E-Commerce
The store is growing, but product catalog management, inventory data, and the returns process are struggling to keep up with that growth.
More on E-Commerce ›Supply Chain Consulting
On-shelf availability versus inventory on hand—optimizing both at the same time requires planning, not gut instinct.
More on Supply Chain Consulting ›Procurement Consulting
Terms, product listings, and private labels are subject to negotiation as the supplier base changes.
More on Procurement Consulting ›Customer Experience
Customer service, returns, and complaints are key factors in repeat purchases—and are often handled by three different systems.
More on Customer Experience ›Digital Marketing
Campaign budgets versus unclear attribution: It’s impossible to clearly prove what works.
More on Digital Marketing ›Logistics
An additional channel is changing order fulfillment, transportation, and the returns process throughout the entire network.
More on Logistics ›Restructuring Consulting
Decisions regarding locations, lease agreements, and workforce planning are all interconnected and require a solid foundation.
More on Restructuring Consulting ›Successfully completed projects – experience you can rely on.
Find the right profile. Quick access to vetted experts.
Placement rate.
Our proposals lead to success.
Typical Assignments
Four Occasions That Lead Retailers and Manufacturers to Reach Out to Us
Most inquiries from the retail and consumer goods sectors fall into one of these four categories. The more precisely the occasion is described, the faster we can provide a suitable recommendation.
The Pricing Architecture Is No Longer Working
Promotions overlap, private labels and other brands compete, and the contribution margin per item is unclear. We need someone who can align pricing logic with cost calculations and prepare for the next round.
The Store Is Growing Faster Than the Logistics Operations
Delivery and returns are becoming a bottleneck, and costs per shipment are rising. What’s needed is experience with last-mile delivery and service provider management—not with plastic wrap.
The Listing Decision Is Pending
Shelf space, terms, and the share of private-label products must be reassessed before the next round of negotiations begins. We need someone who can handle the numbers and supplier discussions at the same time.
The Volume Remains the Same, but the Team Doesn’t
Inquiries and returns increase seasonally, while service quality declines. What is needed is leadership in customer service that integrates management, staffing, and system utilization.
Assignment lengths are based on experience with comparable placements; they are not a commitment.
Roles
Roles We Most Frequently Staff in the Retail and Consumer Goods Industries
They all get up to speed in a matter of days, not months, because they're familiar with the process from their own projects. The daily rate range and availability are listed on the respective role page.
10 profiles — scroll sideways
Demand Planner
Brings sales planning and inventory planning together when forecasts and actual results diverge.
View Role ›
Inventory Manager
Reduces inventory without compromising on-floor availability.
View Role ›
Returns Manager
Organizes return rates, the inspection process, and resale based on costs.
View Role ›
E-Commerce Front-End Developer
Improves the storefront and conversion rates within the existing system landscape.
View Role ›
Customer Experience Manager
Combines service, returns, and complaints into a single process that customers can understand.
View Role ›
CRM Administrator
Consolidate customer data, segments, and campaigns into a single system that is actively maintained.
View Role ›
Supply Chain Optimization Consultant
Recalculate the network, storage levels, and shipments when a new channel is added.
View Role ›
Logistics Manager
Manages service providers, facilities, and costs in day-to-day operations.
View Role ›
Revenue Operations Specialist
Makes revenue and margin management transparent across all channels.
View Role ›
Strategic Buyer
Negotiate terms and establish alternative sources before a supplier fails to deliver.
View Role ›Not Sure Which Role You Need?
Describe the assignment, the format, and the start date. We’ll suggest a role, provide a daily rate range, and be upfront if something else would be a better fit.
In Practice
What We Have Delivered in This Industry
Three examples of how staffing made a difference: the starting point, the role filled, and what changed afterward. Most engagements are confidential and are never featured as case studies.
Revenue Growth Management Implemented
Pricing, promotions, and product assortment were managed jointly for the first time rather than negotiated separately—using a systematic approach that continues even after the engagement has ended.
Read Case Study ›
From B2B to D2C Without a Disruption in the Channel
A manufacturer established a direct-to-consumer sales model without losing its retail partners: the product lineup, pricing strategy, and logistics were developed separately and then integrated.
Read Case Study ›
Last Mile Terms Renegotiated
The cost per shipment rose faster than online sales. A last-mile specialist compared service providers, renegotiated terms, and revamped the returns inspection process.
Selection
How to Recognize Retail Experience
A certificate serves as proof of training. When staffing a position, what matters is who has personally been responsible for a price adjustment, an assortment change, or a logistics launch—and in what context: Decision-making processes, data availability, and speed vary significantly between brick-and-mortar retailers, pure-play online retailers, and brand manufacturers.
Delivers in the Project
- Responsible for a price adjustment or product line change, based on store size and sales volume
- Experience with the appropriate sales channel—brick-and-mortar, online, or both
- Responsibility for profit margins or inventory, not just for analysis
Sounds Good, Does Not Help
- A "retail" project that has never involved a store or a warehouse
- Campaign experience without access to contribution margin and inventory
- Industry insights from a study rather than from day-to-day business
Further Information
- ›How a store grows in terms of technology and product selection: E-Commerce
- ›How pricing logic is systematically structured: Pricing Consulting
- ›How much does each roll cost, and when will it be available? Roles & Profiles
- ›What kind of contract, what term, and what notice period? Models of Collaboration
Collaboration
Three Forms of Support in the Retail and Consumer Goods Industries
Whether it involves preparing a decision, providing capacity, or taking the lead—the scope depends on what the company currently needs.
Freelance Management Consultants
Prepare decisions: store network, product assortment optimization, pricing structure, channel strategy. This is appropriate when a course of action must be supported by sound reasoning before it is decided upon.
More About Freelance Management Consultants ›
IT and Subject-Matter Experts
Provide the capacity needed for the project: e-commerce platform, inventory management, returns process, CRM, and campaign management. The right choice when the direction is clear but there’s a lack of experienced personnel.
More About IT and Subject-Matter Experts ›
Interim Managers
Interim Management: Sales, Purchasing, or Customer Service, with the authority to issue instructions and responsibility for revenue and margins. Ideal when a position is vacant and the season is in full swing.
More About Interim Managers ›Pricing
What an Assignment Costs
780–1,140 €
This is a rough estimate based on the roles linked on this page. The actual daily rate depends on the role, seniority, and requirements of the assignment.The range is an average based on the roles linked on this page—it does not replace a formal quote. The actual cost of a role depends on the level of responsibility, experience, and urgency; the range for each role is clearly stated on its respective role page. Costs are typically 30 to 60% of those of traditional management consultancies; the notice period is typically 5 to 10 days.
Retail & Consumer Goods FAQ: What Decision-Makers Want to Know Up Front
A selection of two to four profiles is typically available within 24 to 36 hours. The key factors are what’s specified in the briefing: the format—print, online, or both—the product category, and whether the person is expected to make decisions or provide support. For service and logistics roles during peak season, lead time is crucial because the same profiles are in high demand across the industry. From our network of over 23,000 vetted experts, positions in pricing, category management, and Supply Chain Management can usually be filled on short notice.
Yes. We filter by areas under management, sales volumes, and categories—not by certifications: How many locations, what sales figures, and which categories? During the interview, we ask about the price adjustment or product line change that posed the greatest challenge. Anyone familiar only with online retail underestimates the logic behind shelf space, terms and conditions, and listing negotiations—and vice versa.
The median rate across all assignments is €1,050 per day. The rate depends on the role and level of responsibility: an interim sales manager earns more than a demand planner, while a category manager falls somewhere in between. Costs are typically 30 to 60% of those of traditional management consultancies. You can find out which range applies to your role directly on the role page.
Yes. Consumer goods manufacturers face the same question from the other side: product placement, terms and conditions, promotional planning, and building a direct sales channel without losing retail partners. This perspective is included in the briefing because it influences the selection process—a key account manager on the manufacturer’s side works differently than a buyer on the retailer’s side. We regularly staff roles on both sides.
The interim manager takes on a temporary line management role—in sales, purchasing, or customer service—with the authority to issue instructions and responsibility for revenue and margins. Freelance management consultants prepare decisions regarding the store network, product assortment optimization, pricing structure, and channel strategy. The subject-matter expert provides expertise on the project, such as in the store management system, inventory management, or the returns process.
For the Christmas and promotional seasons, staffing in service, logistics, and scheduling is often temporarily increased. Planning ahead is crucial: Four to six weeks before the peak, the selection is significantly broader than two weeks before. Assignments typically end when the clearance sale is over or after the wave of returns in January, with a notice period of usually 5 to 10 days.
The focus is on the EU Deforestation Regulation (EUDR), the General Product Safety Regulation (GPSR), the Packaging Act with its extended producer responsibility, and the Supply Chain Due Diligence Act (LkSG). All four have a simultaneous impact on product assortment, supplier selection, and documentation. We handle the implementation—the legal assessment remains the responsibility of your legal department or law firm.
Typically, with a notice period of 5 to 10 days, depending on the agreed-upon term. That’s why staffing works during seasonal peaks and when making location decisions: There are no fixed costs as long as no decision has been made regarding space and distribution channels. Extensions are the norm.
We work with your legal or procurement department to clarify the contract terms, reporting structures, work equipment, and documentation before we begin, and we tailor our services accordingly. This is particularly relevant in warehousing and service, where we work closely with internal teams. This does not replace legal advice: the assessment of individual cases remains the responsibility of your legal team.
The most in-demand roles are pricing strategists, category managers in procurement, demand planners, and inventory managers, as well as last-mile specialists and contact center managers for service and returns. Next on the list are e-commerce development, CRM administration, and customer experience management. We determine which role best fits the job during the briefing—often it’s a different one than the one initially requested.
Most of the time, yes, because a pricing round involves both data analysis and negotiation, and it’s rarely possible to do both alongside day-to-day business. An external consultant calculates contribution margins per item, organizes the promotional strategy, and prepares the rationale for the supplier meeting. Assignments typically last four to eight months and conclude with the implementation of the new price list.
Yes. That’s exactly where the costs arise that ultimately make or break a channel decision: order fulfillment, transportation, returns processing, and the terms offered by service providers. A logistics manager or last-mile specialist can often make an impact there more quickly than a strategic initiative because they focus on existing contracts and processes.
All Industries
Expertise in Other Industries
Expertise across a wide range of industries—with the same selection criteria.
Get the Experience Your Business Needs Right Now
Describe the job, the format, and the start date—you'll receive profiles from candidates who are familiar with the field and the channel, rather than a long list to work through.