Industry
Occupancy, Costs, Staffing — Consulting That Works in Day-to-Day Operations
consultingheads places freelance management consultants and subject-matter experts with hotels, restaurants, and tourism providers. A suitable proposal is typically available within 24 to 36 hours.
The demand is there, but the profit margin isn’t. Caught between rising costs for goods, labor, and energy, and occupancy rates that don’t cover expenses every day, managing pricing, occupancy, and scheduling is key to the bottom line.
That’s exactly what our network is designed for. We have over 23,000 vetted experts, selected based on their proven track record—managing properties, improving occupancy rates, and turning businesses around.
Industry Landscape
Three Trends Currently Shaping Staffing Decisions in the Hospitality Industry
More in Nominal Terms, Less in Real Terms
In the first quarter of 2026, real revenue in the hospitality industry was 5.1 percent lower than the previous year and 19.7 percent lower than in 2019, the pre-crisis year; in nominal terms, there was a 2.1 percent increase. Price increases have not offset the rise in costs—prices for goods, labor, and energy have been up by as much as 40 percent since 2022.
The Industry Ranks High in Insolvency Statistics
From January through May 2026, the hospitality industry recorded 49.2 bankruptcies per 10,000 businesses, compared with 29.8 for the economy as a whole—ranking second among all industries. In the first two months of the year, 466 insolvency proceedings were filed, 17 percent more than in the previous year.
Staffing Remains the Biggest Challenge
57.8 percent of hoteliers and 58.0 percent of restaurant owners cite staff recruitment as their biggest challenge. Approximately 1.12 million people are employed in the hospitality industry and subject to social security contributions; as of August 2026, 18,713 job openings were reported. Businesses are responding by closing on certain days, adjusting their menus, and changing their work schedules.
Why Time Is of the Essence
Full Houses, Thin Profits
51.3%The average room occupancy rate in the hotel industry for properties with 25 or more rooms in the first quarter of 2026 was — nationwide.
DEHOGA Statistical Report I/2026
At this occupancy rate, it’s not the number of guests that determines the bottom line, but rather the revenue per available room and the underlying cost structure. Both can be managed—if there’s someone there to do it.
Temporary support is designed to fill this gap: expertise from comparable properties, for the duration of the project, with a notice period of typically 5 to 10 days.
Areas of Competence
Eight Areas in the Hospitality Industry Where Problems Most Often Arise
The same issues keep coming up, and they rarely fail due to a lack of knowledge. They fail because there isn't someone available to see them through to the end alongside day-to-day operations.
Pricing Consulting
Room rates and pricing structures are based on those of the surrounding area rather than on the hotel's own cost structure.
More on Pricing Consulting ›Restructuring Consulting
A house is no longer self-sustaining, and the decision on whether to continue requires facts, not emotions.
More on Restructuring Consulting ›Customer Experience
Reviews determine occupancy rates — and are based on factors that no one measures.
More on Customer Experience ›Digital Marketing
Direct bookings are not coming in, while commissions are flowing out to portals.
More on Digital Marketing ›Controlling
Contribution margins by outlet, segment, and season are not broken down—and therefore cannot be managed.
More on Controlling ›Operational Excellence Consulting
Staff scheduling, service procedures, and kitchen organization tie up more staff than necessary.
More on Operational Excellence Consulting ›Process Consulting
Between reservations, the front desk, and billing, there are three systems, each with its own set of data.
More on Process Consulting ›Change Management
New processes rarely fail because of technical issues, but rather because of how they are implemented in shift operations.
More on Change Management ›Successfully completed projects – experience you can rely on.
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Typical Assignments
Four Occasions That Lead Hotels and Restaurants to Reach Out to Us
Most inquiries from the hospitality industry fall into one of these four categories. The more specifically the occasion is described, the faster we can provide a suitable suggestion.
Occupancy Is Good, but Profits Aren’t
Develop pricing models based on market, competitive, and cost data rather than on empirical values.
Commissions Are Eating Into the Margin
Manages SEO, SEA, content, and email campaigns—the channels through which direct bookings are generated.
The Property Is Running at the Limit
Showcase your company as an employer — career page, campaigns, application process.
The Numbers No Longer Add Up
Liquidity is running low, and a decision must be made about whether to continue operations, restructure, or sell. We need someone who has experience overseeing turnarounds in the hospitality industry.
Assignment lengths are based on experience with comparable placements; they are not a commitment.
Roles
Roles We Most Frequently Staff in the Hospitality Industry
They all get up to speed in a matter of days, not months, because they're familiar with the process from their own projects. The daily rate range and availability are listed on the respective role page.
10 profiles — scroll sideways
Revenue Operations Specialist
Provides transparency into revenue and margin management across channels and segments.
View Role ›
Customer Experience Manager
Identify the areas where issues arise—and improve them.
View Role ›
Digital Strategy Consultant
It maps out processes, identifies opportunities for automation, and translates them into a actionable sequence.
View Role ›
Contact Center Manager
Manages reservations and guest communications when the volume fluctuates.
View Role ›
Business Controller
Break down contribution margins by outlet, segment, and season so that they can be managed.
View Role ›
Cash Flow Manager
Ensures solvency during the slow months.
View Role ›
Turnaround Manager
Carries out the transformation, since continuation is a decision and not a state.
View Role ›
Franchise Consultant
Establish standards and partner management when one company becomes several.
View Role ›
Interim Human Resources Manager
Manages temporary staffing, from recruitment to shift scheduling.
View Role ›
Interim Talent Acquisition Manager
Manages the entire recruiting cycle when positions remain unfilled for months.
View Role ›Not Sure Which Role You Need?
Describe the job, the type of work, and the start date. We’ll suggest a role, provide a daily rate range, and be upfront if something else is a better fit.
In Practice
What We Have Delivered in This Industry
Three examples of how staffing made a difference: the starting point, the role filled, and what changed afterward. Most mandates are confidential and are never featured as case studies.
Pricing Logic Adapted to the Cost Situation
Room rates were set based on the competition, not on the hotel's own calculations. A pricing strategist analyzed the various segments and ancillary services and established a pricing strategy that remains viable even during slow months.
Direct Bookings Increased Significantly
The majority of bookings came through online travel agencies. A digital marketing manager improved visibility, the presentation of offers, and the booking process—and the company's own channel regained market share.
Going-Concern Plan Built on Solid Figures
Liquidity was running low, and a decision had to be made regarding two locations. A restructuring consultant disclosed the contribution margins for each outlet and assisted the shareholders in making the decision.
Selection
How to Recognize Experience in the Hospitality Industry
A certificate attests to completion of a training program. When it comes to staffing, what matters is who has managed a hotel or a group of hotels—and in what type of operation: pricing strategies, staffing, and seasonal patterns vary significantly between city hotels, vacation resorts, chain restaurants, and independently owned establishments.
Delivers in the Project
- A house or a group-controlled system, with operating mode and order of magnitude
- Was responsible for a pricing or product line decision that was implemented
- Experience with shift work and seasonal patterns, not just theoretical concepts
Sounds Good, Does Not Help
- A project “in the hospitality industry” that has never seen the inside of a restaurant
- Conceptual work without a single implementation
- Experience gained exclusively from another operating mode
Further Information
- ›How pricing logic is systematically structured: Pricing Consulting
- ›How to Improve Workflows During Daily Operations: Operational Excellence Consulting
- ›How much does each roll cost, and when will it be available? Roles & Profiles
- ›What kind of contract, what term, and what notice period? Models of Collaboration
Collaboration
Three Forms of Support in the Hospitality Industry
Whether it's preparing a decision, providing capacity, or taking the lead—the scope depends on what the company needs at that moment.
Freelance Management Consultants
Prepare for decisions: pricing and offering structure, location, continuation or restructuring, expansion with partners. This is appropriate when a course of action must be supported by sound reasoning.
More About Freelance Management Consultants ›
IT and Subject-Matter Experts
Provide capacity for the project: booking process, cash register and inventory management, guest communication, and analysis. Ideal when the direction is clear but there’s a shortage of experienced staff.
More About IT and Subject-Matter Experts ›
Interim Managers
Interim leadership: Whether it’s a household, a business, or a restructuring phase, this role involves the authority to issue instructions and responsibility for results and the team. Ideal when a position is vacant.
More About Interim Managers ›Pricing
What an Assignment Costs
860–1,400 €
This is a rough estimate based on the roles linked on this page. The actual daily rate depends on the role, seniority, and requirements of the assignment.The range is an average based on the roles linked on this page—it does not replace a formal quote. The actual cost of a role depends on the level of responsibility, experience, and urgency; the range for each role is clearly stated on its respective role page. Costs are typically 30 to 60% of those of traditional management consultancies; the notice period is typically 5 to 10 days.
Hotels & Restaurants FAQ: What Decision-Makers Want to Know Up Front
A selection of two to four profiles is usually available within 24 to 36 hours. Three factors are key: the type of operation, the size of the house, and whether someone is needed to make a decision or carry out the work. For projects during peak season, planning ahead is crucial—if you start four to six weeks in advance, the selection is significantly broader.
No. We staff consulting, specialist, and leadership roles: pricing and revenue, controlling and liquidity, customer experience, digital marketing, operational organization, and turnaround. The 18,713 job openings in the hospitality industry reported in August 2026 are primarily for operational positions—these fall under the purview of staffing agencies and apprenticeship programs, not us.
The median rate for all assignments is €1,050 per day. The rate is based on the role and responsibilities, not the industry, and is listed on the respective role page. Many projects in the hospitality industry are part-time and run for several months, which significantly reduces the monthly financial burden.
Because nominal and real figures are diverging. In the first quarter of 2026, real revenue was 5.1 percent below the previous year and 19.7 percent below 2019 levels, while nominal revenue showed an increase of 2.1 percent. Prices for goods, labor, and energy have risen by as much as 40 percent since 2022; price increases have not offset this.
Revenue management adjusts prices and availability based on demand, segment, and lead time, rather than on gut feeling or location. It becomes worthwhile once multiple segments and channels come together—often as early as 40 to 60 rooms. What matters isn’t the size of the property, but whether someone regularly reviews the data.
The interim manager assumes a temporary line management role—whether in-house, operational, or during a restructuring phase—with the authority to issue instructions and responsibility for results and the team. Freelance management consultants prepare decisions regarding pricing structure, location, continuation, or restructuring. The subject-matter expert provides expertise, for example in accounting processes or data analysis.
Yes, and the operating model is outlined in the briefing because it changes everything: pricing strategies, staffing, and seasonal patterns differ fundamentally between city hotels, vacation homes, chain restaurants, and independently owned establishments. Anyone familiar only with the city hotel industry underestimates the seasonal pattern of a vacation home.
Typically, with a notice period of 5 to 10 days, depending on the agreed-upon term. Because projects in the hospitality industry are often seasonally based, fixed-term contracts are particularly well-suited. Extensions are common when the project transitions into an ongoing arrangement.
We will clarify the contract type, chains of command, work equipment, and documentation together with your legal or tax consultants before we begin. In companies with shift schedules, it is particularly important to determine who provides technical instructions. This does not replace legal advice: The assessment of each individual case remains the responsibility of your consultants.
The most in-demand roles are in pricing and revenue operations, controlling and liquidity management, customer experience and service design, and digital marketing for direct bookings. In addition, there are restructuring and turnaround roles, franchise consulting for the development of multiple properties, and property management.
This is especially true because the decision to continue operations, restructure, or sell requires data that no one compiles as part of day-to-day business. With 49.2 bankruptcies per 10,000 businesses, the hospitality industry is far above the overall economic average of 29.8—early clarity significantly expands the range of options available.
Each profile undergoes an interview with a relevant subject-matter expert and is evaluated against the job requirements: buildings managed, including operating mode and scale; results achieved; and references from comparable mandates. The placement rate across all assignments is 95 percent.
All Industries
Expertise in Other Industries
Expertise across a wide range of industries—with the same selection criteria.
Secure the Right Support for Your Business Now
Describe the job, work schedule, and start date—you’ll receive hand-picked profiles from candidates who are fully aware of their own responsibilities regarding workload, costs, and shift work.