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The Dividing Line

What Logistics Consulting Achieves — and What It Does Not

View down a racking aisle in a high-bay warehouse as the starting point of a distance survey

Logistics consulting — depending on the firm also called logistics optimization, logistics planning, intralogistics consulting or management consulting for logistics — deals with the part of the supply chain you can put your hands on. Three quantities determine the cost there, and each one is measurable on its own: the distance an item travels, the touch — every pick-up, repack and rebooking — and the dwell, the time in which goods only tie up space and capital.

The uncomfortable part of that arithmetic: most of the additional touches did not originate in logistics at all. A packaging unit that does not match the shelf height; an ordering rhythm that creates partial quantities; a site decision taken ten years ago; a range that has grown by variants — every one of these settlements is worked off in the warehouse every day. Anyone who only starts at execution makes the working-off faster, not rarer. That is why the work begins with a measurement and not with a target picture.

What it does not do. It does not replace a warehouse or vehicles, it does not bring along a service provider who permanently runs below market price, and a floor space that is simply too small does not get bigger through arithmetic. Nor does it take the decision off your hands whether you operate yourself or put the work out to tender — it puts the numbers beside that decision that make it measurable. And it does not replace planning discipline: where sales volumes are not planned, every design stays a bet on the peak.

One level above the physical layer sits supply chain consulting: inventory strategy, network design and the question of what sales, purchasing and production agree on. In larger undertakings the two run together; the way in stays different — here through the goods, there through the planning.

Warning Signs

When External Support in Warehouse and Transport Pays Off

Very few logistics tasks require outside help. If the quantities, routes, and costs for each shipment are known, and the team has time to plan the layout, you’ll reach your goal faster on your own. When the following signs appear, this calculation no longer holds true, and there’s a structural reason for it: A logistics team redesigns a warehouse or a transport network every few years—and always for the same location. Anyone who regularly calculates such designs for different facilities knows the key metrics that cause a design to fail in its second year.

1. The Space Is Full and Volume Keeps Growing

  • Aisles are cluttered, incoming goods are piling up in the yard, and picking routes are getting longer by the week.
  • The instinct is to rent additional space; often, there’s room for improvement in storage strategy, handling of partial quantities, and item distribution.
  • A layout analysis quickly reveals how much capacity can be achieved without new construction.

2. Freight Costs Rise Faster Than Volumes

  • Partial loads, express shipments, and follow-up deliveries are piling up, with no one taking responsibility for paying for them individually.
  • The cause usually lies in ordering patterns and minimum order quantities, and less often in the freight rate.
  • An analysis of the shipment structure separates the pricing issue from the volume issue.

3. A Logistics Contract Is Up for Retender

  • Transportation, warehouse services, or an entire contract logistics project are coming to an end; the last time a request for proposal was issued was years ago.
  • A clearly defined scope of work and a quickly drafted request for proposals can often make a difference of double-digit percentages in the final result.
  • Those who have been managing the service provider themselves for years enter this round with little idea of the outcome.

4. Delivery Dates Slip Although the Goods Are in the Building

  • Inventory levels match in the system but not on the shelf; waiting times at the gate and missed time slots push whole routes back.
  • Faults of this kind sit at the handovers — goods receipt to put-away, picking to dispatch, dispatch to the carrier.
  • What gets measured is the punctuality of every single handover, not the delivery reliability of the chain as a whole.

5. A Warehouse or Transport System Is About to Be Introduced

  • Whether it’s warehouse management, transport management, or a forklift guidance system—the impetus often comes from IT or corporate headquarters.
  • A tool merely codifies what has already been clarified from a business perspective—storage-location logic, booking points, labeling, and responsibility for dimensions and weights.
  • If this step is skipped, the old process simply gets a user interface and a license invoice.

6. A Site or Network Question Is on the Table

  • A second warehouse, a relocation, a central warehouse instead of three regional warehouses—or exactly the opposite.
  • Decisions like these have long-term implications and can only be calculated using data on volume, distance, and costs.
  • The mistake rarely lies in the calculations themselves, but rather in the assumptions about how shipments will develop.

Do any of these warning signs sound familiar? A brief conversation is all it takes to get an initial idea—which of the three factors—distance, contact, or downtime—is driving up your costs, where the next measurement should be taken, and whether you need an outside expert to help.

Levers

The Levers of Logistics Consulting: From Floor Space to the Last Mile

Each of these levers can be assigned individually, and almost none of them operates in isolation. In most cases, a task begins in one area and triggers the adjacent area to follow suit, because both require the same data: A warehouse design without knowledge of the shipment structure remains just a draft, and a new transportation concept that cannot find accurate entries in the system cannot be substantiated afterward. Where you start is determined by the weakest link in the organization—space, distance, or data availability.

Network Structure, Sites and Space

How many warehouses are there and where are they located; which facility serves which region; and which spaces are being leased, built, or closed. The calculations are based on shipment volumes by postcode area, transport and freight costs, space requirements by product category, and rental rates in the relevant regions. The result is a network scenario with a timeline and a break-even point: the volume at which it becomes more efficient than the current setup and the volume at which it would no longer be so.

Warehouse, Picking and Intralogistics

Storage-location strategy, selection of shelving and loading aids, picking methods, replenishment control, packing stations, and goods-out areas—plus the question of what level of automation best suits the product mix. The key factor almost always lies in the layout rather than the technology: A fast-moving-item zone based on actual access rates saves more walking distance than an additional piece of equipment.

Transport, Freight and Modes of Transport

Transport network, choice of transport mode, route planning, cargo space utilization, and freight cost structure—from general cargo to less-than-truckload and full truckload shipments, all the way to the last mile. Another factor under scrutiny is which shipments actually need to be made: consolidation, delivery frequencies, and minimum quantities have a greater impact on freight costs than rate negotiations.

Contract Logistics and Provider Management

In-house operation or award, tailoring the scope of work, pricing models based on transactions or floor space, consistent performance metrics, interfaces, and handoff points. In addition, contract management during the term of the agreement: A service provider delivers what is measured—not what was intended.

Logistics IT: Warehouse Management, Transport Management, Data Quality

Selection and implementation of warehouse management and transport management systems, integration with the ERP, scanner and labeling concepts, booking points, and the master data without which none of this works: dimensions, weights, loading aids, and dangerous goods codes. We remain vendor-neutral when selecting a system; decisions regarding warehouse logic and booking points are made beforehand.

Customs, Dangerous Goods and Documentation Duties

Customs clearance and preferential origin, proofs of origin, export controls and sanctions screening, dangerous goods regulations by mode of transport, temperature control, and documentation in the cold chain. These requirements determine transit times and storage periods—and they are the very reason why an otherwise sound plan fails during an audit.

A brief conversation is enough to get a rough idea of where the greatest impact lies for you—including the uncomfortable answer if a project isn't worth the effort.

Ways In

How External Logistics Experience Comes On Board

In addition to depth of expertise, access to the operations side is a key factor in logistics: Anyone who changes warehouse procedures must be able to justify those changes to shift supervisors, maintenance staff, sales, and service providers. There are four common paths of entry, and they differ less in terms of technical knowledge than in terms of the level of commitment required.

Site Review

Second Opinion on a Design

One expert on a tightly framed brief: a distance survey in one warehouse, a check on a network variant, or a second look at a planner’s sizing. What comes back is a written note with numbers and a recommendation — no programme structure around it.

Project Support

External Capacity in the Logistics Team

Two to five external experts will work side by side with your dispatchers, warehouse managers, and planners; you retain overall management responsibility. This is the standard approach for reorganizations and awards, because a new process must be developed right where it will eventually be implemented on every shift.

Line for a Period

Logistics Responsibility on an Interim Basis

An outsider manages a location or division and has the authority to make decisions—either because the position is vacant, because a restructuring during ongoing operations requires a second manager, or because a relocation is easier to implement with outside leadership.

Tender Support

Steering a Logistics Tender

A small unit manages the entire award process—from the quantity basis through the specifications to the contract: bidder field, price sheet, consistent key figures, and a handover plan. It does not make decisions; rather, it ensures that the decision-making process is consistent.

Types of Goods

Types of Goods and Their Logistics: What Sets the Pace in the Warehouse

Logistics cannot be improved in a way that is independent of the goods, because the goods themselves dictate the rules: Their dimensions determine the type of shelving and loading unit; their shelf life determines handling frequency and temperature control; their hazard class determines storage zones and documentation requirements; their value determines security measures and inventory levels; and their ordering patterns determine picking methods and route planning. In retail, promotional and seasonal peaks dictate the level of expansion; in manufacturing, the production line’s cycle time; in pharmaceutical logistics, proof of an unbroken cold chain; and in the building materials trade, weight and load securing. We therefore staff based on product expertise rather than a “toolkit” of methods: Anyone familiar with fresh produce logistics knows that an hour at the gate is more expensive than a detour; anyone familiar with spare parts logistics knows that the availability of a single item can be more important than the total inventory value of the entire warehouse. The following product types are examples—we’ll clarify in advance which rules apply to your product range.

Interior view of a shopping centre as the end point of retail logistics

Retail & E-Commerce

Gloved inspection of food products in production

Food & Fresh Produce

Vehicle bodies on an assembly line in automotive manufacturing

Automotive & Supplier Industry

Robot arm placing components in an assembly cell

Machinery & Plant Engineering

Filling line for pharmaceutical containers in pharma production

Pharma & Medical Technology

High-rise facades from below as an image of construction and building materials logistics

Construction & Building Materials

Interior view of a shopping centre as the end point of retail logistics

Retail & E-Commerce

Gloved inspection of food products in production

Food & Fresh Produce

Vehicle bodies on an assembly line in automotive manufacturing

Automotive & Supplier Industry

Robot arm placing components in an assembly cell

Machinery & Plant Engineering

Filling line for pharmaceutical containers in pharma production

Pharma & Medical Technology

High-rise facades from below as an image of construction and building materials logistics

Construction & Building Materials

Project Cuts

Logistics Projects and the Point Where They Pay Off

In logistics, it’s always the same four scopes that end up being assigned. Each comes with a known starting point, a sequence that shouldn’t be changed, and a key metric that’s agreed upon in advance and monitored as work progresses rather than estimated at the end. Everything hinges on the baseline measurement: As long as quantities, routes, and costs per shipment aren’t documented in writing, any improvement can be claimed afterward but none can be substantiated.

Site and Network Decision

Starting point: The space is no longer sufficient, a lease is expiring, or the customer base has shifted. First, shipment volumes by region, transport and freight costs, and space requirements by product category are assessed; then, two to three network options are compared against the current situation, including relocation and startup costs. The evaluation is based on the total cost per shipment and the break-even point beyond which the option is no longer viable.

New Warehouse Design or Warehouse Rebuild

Starting point: Aisles are cluttered, picking efficiency is declining, and the construction of a new facility or a renovation is under consideration. First, an access and routing analysis, item classification, and load unit concept; then, shelf, zone, and process design optimized for peak week demand; finally, the implementation plan for ongoing operations. Performance is measured in units per hour, travel time as a percentage, and space utilization.

Tendering Transport or Contract Logistics

Starting point: A contract is expiring, the scope of services is in dispute, or the decision to continue operating the facility in-house is being reconsidered. First, the volume basis is established; then the scope of work, price sheet, and key performance indicators are developed consistently; next, the pool of bidders is formed and negotiations are conducted; and finally, the transition is planned. Performance is measured by cost per transaction or per shipment and by the fulfillment rate of the agreed-upon key performance indicators.

Introducing a Warehouse or Transport System

Starting point: Inventory is tracked using lists, delivery routes are scheduled by phone, and a tool is needed to solve this. First come the technical specifications—storage-location logic, booking points, labeling, and responsibility for dimensions and weights—followed by selection and implementation. The criteria: inventory accuracy, the rate of bookings made at the intended point, and lead time from order placement to readiness for shipment.

Role Profiles

Which Logistics Profiles Companies Ask For

Which profile an undertaking calls for depends on its cut. A warehouse design calls for a different person than a transport tender or a customs question in export, and as the work moves from planning into operation the need shifts. The six roles below are an excerpt from the Supply Chain Management area of competence — further logistics profiles sit there, and adjacent tasks we staff from Operations & Production, Purchasing & Procurement and Facility Management. What a role covers, where it is typically deployed and which daily rate range it sits in stands on its own page in each case.

From the Distance Survey to Settled Operations

The duration of each step depends on the number of locations, the breadth of the product range, and the available data. No one decides the order of these steps: measure, calculate, design, assign, reconfigure, and track. No step is skipped; shortcuts are taken only where solid groundwork has already been laid—a warehouse layout without a known shipment structure is nothing more than a hastily drawn-up plan.

Survey of picking distances in a warehouse aisle

1. Survey Distances and Volumes

Record access counts per item, shipment structure per customer and the distances actually walked in the warehouse.
Build cost per movement and per shipment from freight, labour and space cost instead of estimating it.
The result is a baseline measurement nobody argues about any more — the basis for every later statement.
Specialist reviewing a process and volume chart on a wall board

2. Calculate Network and Sites

Hold shipment volumes per region against sites, driving times and space cost.
Set two to three variants, including relocation and start-up cost, against the current state.
Name a tipping point for each variant: the volume from which it gets better and the volume from which it no longer does.
Engineer working on a digital model of a facility

3. Size Warehouse and Transport

Size zones, racking types, load units and picking methods for the peak week, not for the average.
Plan automation only where item structure and volume trend carry it across its service life.
Settle transport concept, delivery rhythms and consolidation in parallel — warehouse and route depend on each other.
Meeting on tendering logistics services at a conference table

4. Tender the Work or Staff It Yourself

Calculate in-house operation and tendering against each other with the same volumes and the same cost logic.
If tendering: settle scope of work, price sheet and key figures with consequences before the bidder field.
The decision is yours; what comes from outside is the basis for comparison, support at the negotiating table and the minutes.
Automated conveyor line during the start-up of the new facility

5. Switch Over and Go Live

Split rebuild or relocation into sections that running operations can absorb, with a fallback for each section.
Get master data, labels and booking points sharp before day one — most start-up problems arise here.
Involve shift management and service providers early: what does not work at the gate works nowhere.
Review of logistics key figures after the rebuild

6. Re-Measure the Effect and Hand Over

Measure against the baseline fixed at the start, separated into distance, touch and dwell effect.
Keep tracking for a year so that seasonal peaks and start-up effects are part of the measurement.
The handover date is agreed from the start; from that day your team runs the site without us.
Price Structure

What a Logistics Consultant Costs — and How a Budget Comes About

What is invoiced is a daily rate, not a project lump sum. Five quantities determine it: seniority and breadth of responsibility; type of goods and depth of regulation, where dangerous goods, pharmaceuticals and customs matters sit above the average; the share of on-site presence, because warehouse work can hardly be done remotely; the length of the mandate; and how scarce the wanted profile is in the market. For the logistics roles in the Supply Chain Management area of competence the openly stated ranges currently run from €550 to €1,300 per working day.

The range for each role is stated on the role page, not on request.

How a budget comes about. The count is in person-days, not in a lump sum. A distance survey with a baseline measurement at one site usually sits at 10 to 20 person-days. A warehouse design from the access profile to the zone layout sits closer to 20 to 40 days, a network calculation across several sites at 25 to 50. A transport or contract logistics tender is counted over the rounds and runs three to six months depending on the bidder field. Responsibility for a period follows a different logic: three to five weekdays, booked over half a year to one and a half years.

The yardstick is not the daily rate but the cost volume being moved. A site with €6m in annual logistics cost already carries 30 consulting days at an effect of under two per cent. For a warehouse with half a million euros in annual cost an external mandate rarely pays — and we say that before the quote, not after the first month.

Why the arithmetic looks different here than at a consulting firm. What is paid for is the person who stands in the warehouse and calculates — there is no project management layer above it, no partner share and no base charge for methodology. Conversely there is no apparatus either: what you engage are individual specialists or a small pairing, and the professional lead sits in your own house. We do not offer success-based fees, because they set the incentive to show savings on paper instead of actually reaching them in operation.

Which role is the right one is decided by the assignment: a distance survey in a warehouse calls for different experience than a network calculation across several sites. All profiles of the area of competence are listed under Supply Chain Management — among them Freelance Logistics Manager, Freelance Logistics Planner, Freelance Transportation Manager and Freelance Contract Logistics Specialist. For adjacent tasks, Operations & Production, Purchasing & Procurement and Facility Management round out the picture.

The Numbers

Transport and Warehousing Are Getting More Expensive While Space Stays Scarce

+3.2%

Warehousing and warehouse-related services became more expensive in the first quarter of 2026 compared with the same quarter of the previous year; road freight transport rose by 2.8%.
Federal Statistical Office, service producer price index, Q1 2026

78.9%

Of the 4,235 million tonnes of goods transported in Germany in 2024, 3,340.7 million tonnes were transported by road.
Federal Statistical Office, goods transport by mode of transport 2024

3.4%

Vacancy rate for commercial and logistics real estate in Germany—at a low level, but trending upward.
Logivest, vacancy analysis Germany, Q1 2024
Frequently Asked

Questions Asked Before a Logistics Project

Logistics consulting helps companies make the physical movement of goods more cost-effective and reliable: network structure and locations, warehousing and picking, transportation and handling, customs and dangerous goods regulations, as well as the systems that manage them. It differs from mere freight rate negotiations in that it addresses routes, handling points, and downtime—that is, the very causes that give rise to shipments and handling in the first place. Anyone looking for a logistics consultant usually has exactly that in mind.
Logistics consulting focuses on execution: floor space, shelving, routes, gates, handling, and documentation. Supply chain consulting begins one step earlier, addressing inventory strategy, network design, and the question of how sales, purchasing, and production can align. In practice, the two are distinguished by whether a change affects the goods themselves or the decision regarding which goods should be stored where in the first place. In larger projects, both approaches converge; however, they are typically staffed by professionals with different profiles.
Billing is based on a daily rate. For logistics roles in the Supply Chain Management functional area, the publicly listed ranges currently range from €550 to €1,300 per day, depending on seniority, type of goods, level of regulation, on-site presence, and project duration; each role has its own specified range. You estimate the scope in person-days—a route survey with an initial measurement typically ranges from 10 to 20, while a warehouse layout ranges from 20 to 40. The benchmark is the ratio to the logistics costs involved.
Based on five factors: seniority and scope of responsibility; product type and level of regulation—with dangerous goods, pharmaceuticals, and customs issues ranking above average; percentage of time spent on-site; duration; and scarcity of the profile. At the top end are temporary site- or division-level management roles; at the bottom are planning and analytical tasks. It is not cost-effective if a design is developed without reliable access data and must be revised during ongoing operations.
It lays the groundwork on which a design is based: access and routing analysis, item classification, loading unit and zone concepts, picking methods, replenishment control, and a design based on peak-week demand rather than the average. This involves determining which level of automation will pay off over the system’s lifespan—and which merely reflects today’s peak demand. The result is a design with key performance indicators against which it can later be measured, plus an implementation plan for ongoing operations.
Four levers, in this order: Avoid shipments, consolidate shipments, adjust modes of transport and the network, and negotiate prices. The bulk of the work lies before the rate is set—in order frequencies, minimum quantities, delivery windows, and cargo space utilization. Delivery dates will only remain stable if consolidation is calculated based on the commitment rather than the weekly volume: An additional collection day is not a problem as long as it falls before the promised delivery date. Express deliveries are not a cost issue, but rather a marketing tool.
It pays off when a decision has long-term implications—such as location, warehouse design, award of contracts, or systems—or when the necessary data is missing to make the decision in the first place. The same applies when a contract is up for renewal or when handover deadlines are slipping—and no one internally can track them. It doesn’t pay off when the quantities, routes, and costs per shipment are known, the team has the capacity, and it’s just a matter of execution. We provide this assessment before a quote is prepared.
A route survey with initial measurements takes a matter of weeks. Depending on the product range, warehouse design takes two to four months; the award of a contract takes three to six months; and a renovation during ongoing operations or a relocation takes six to eighteen months, carried out in phases. Success is not defined by the design itself, but rather by how it measures up against it: costs per shipment and per movement, travel time as a percentage, inventory accuracy, and on-time delivery for each transfer, compared to the baseline established at the outset. The true test comes one year later, because only then is a full season included in the data.
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Direct Route

Let’s Talk About Warehouse, Transport and Handling.

Your volume and distance structure sorted in twenty minutes
One named first measuring point instead of a methods overview
Daily rate ranges are stated openly on the role pages
A brief conversation in which we'll assess your situation and determine which of the three cost drivers you should measure first—and whether we're the right fit for this task.