Our external competition law profiles advise companies on all matters relating to the German Unfair Competition Act (UWG), the German Act Against Restraints of Competition (GWB), and European competition law under Articles 101 and 102 of the TFEU. They review marketing measures for risks of misleading consumers, draft distribution agreements in compliance with antitrust law, and represent your company before the Federal Cartel Office or the relevant specialized chambers of the regional courts. Specific deliverables include legal opinions, cease-and-desist letters subject to criminal penalties, defensive briefs, and antitrust compliance guidelines—documents that, in the event of a dispute, determine liability and reputational damage.
Companies typically turn to our external specialist attorneys in competition law when they receive a cease-and-desist letter with a short response deadline, when a product launch needs to be secured under competition law, or when a merger control proceeding before the Federal Cartel Office is imminent. Early action is also crucial in cases of internal compliance gaps, new distribution models, or impending claims for damages resulting from antitrust violations—because in competition law, hours count, not weeks.
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A lawyer specializing in competition law protects your company from costly violations of competition law and consistently enforces your claims.
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You’ll receive profiles tailored to your specific situation: cease-and-desist letters, preliminary injunctions, advertising reviews, or enforcement. We prioritize industry experience, knowledge of the opposing party, and litigation expertise. This helps you avoid detours and save time as the matter escalates.
With these profiles, you’ll receive implementation-focused support for Marketing, product, and sales. From claim lists to approval processes to the structure of legal briefs, everything is tailored to your workflows. This reduces friction between legal and business teams.
Our experts combine out-of-court negotiations with a procedural focus. You’ll receive clear assessments of opportunities and risks, robust lines of argument, and a timeline setup. This increases your ability to act when speed is of the essence.
Assignments for External Antitrust Lawyer usually come up in projects around Compliance Consulting. That page explains what the field covers, when external support makes sense and which roles belong to it. Adjacent field: Data Protection Consulting.
We accurately assess your competition law matter: the type of proceeding (cease-and-desist letter under the Unfair Competition Act, antitrust authority, action for damages), the affected markets and industry, as well as time-sensitive deadlines. Together, we determine which area of specialization—fair trading law, antitrust law, or both—and what litigation experience are essential for the candidate’s profile.
Based on your requirements, we match your mandate with our vetted profiles of external specialized attorneys in competition law—based on their specialized attorney certification, proven case experience, and industry expertise. You’ll receive suitable profiles within 24–36 hours so that no warning period expires.
For us, it’s not just the title of “specialist attorney” that counts, but the demonstrable results: successful injunctive relief proceedings, successfully defended cease-and-desist letters, and contracts that comply with antitrust law. Our profiles as external specialist attorneys in competition law are judged by whether your company is in a more legally secure position after our involvement than it was before.
Attorney specializing in competition law with a focus on cease-and-desist letters, injunctions, and misleading advertising in B2C. Areas of expertise: Price Indication Regulation, health claims, comparative advertising, platform and marketplace listings, and contractual penalty management.
Attorney specializing in competition law with a focus on preliminary injunctions, protective letters, and litigation. Areas of expertise: litigation strategy, preservation of evidence (screenshots, mystery shopping), enforcement of claims under the German Unfair Competition Act (UWG), and negotiation of cease-and-desist agreements and settlements.
Certified attorney specializing in competition law, with a focus on marketing compliance and approval processes in fast-paced teams. Areas of expertise: influencer and affiliate guidelines, mandatory disclosures, copy and claim reviews, internal playbooks, and training for Marketing and Sales teams.
Certified attorney specializing in competition law, with a focus on both offensive and defensive strategies against competitors and trade associations. Areas of expertise: defending against unjustified cease-and-desist letters, issuing counter-cease-and-desist letters, claims for information and damages, protection against imitation, and coordinated communication with PR and sales teams.
You’ll receive a curated selection of our profiles within 24–36 hours. To do this, we match the nature of the dispute, industry, urgency, and stage of the proceedings with relevant specializations. You can then proceed directly to discussions and begin the mandate at the desired level of involvement.
A competition law specialist advises and represents companies under the German Unfair Competition Act (UWG) when their advertising, sales, or market presence are subject to legal challenges or when they need to enforce their own claims. They review claims, price disclosures, and mandatory information; negotiate cease-and-desist agreements; and handle proceedings such as applications for preliminary injunctions. The goal is legally sound communication and swift conflict resolution.
The need typically arises in the event of cease-and-desist letters, deadlines being set, impending preliminary injunctions, or when competitors are launching systematic attacks. New campaigns, aggressive pricing promotions, or product launches also increase the risk of misleading statements, missing mandatory disclosures, or impermissible comparisons. A clear sign is when Marketing approvals stall or uncertainty turns into risks to revenue and reputation.
Demonstrable litigation experience under the German Unfair Competition Act (UWG), familiarity with defensive briefs, and confident handling of cease-and-desist letters and contractual penalties are essential. Specialist attorney certification (in competition law or intellectual property law) and up-to-date knowledge of case law regarding misleading advertising, price disclosures, and online advertising are essential. In practice, structured claim checks, preservation of evidence (e.g., documented screenshots, test purchases), and clear playbooks for Marketing and Sales are helpful.
A specialist attorney in competition law focuses on market conduct: advertising, price disclosures, comparative statements, unfair business practices, and the enforcement or defense of claims between market participants. A data protection attorney primarily works on the GDPR, data processing by third parties, data subject rights, and data protection compliance. In practice, there is some overlap on topics such as tracking or consent banners, but the legal bases for claims, the parties involved, and the procedures differ significantly.
Typical deliverables include legal assessments with specific courses of action, reviews of claims and advertising materials, and revised draft texts for legally compliant communication. In addition, they draft and negotiate cease-and-desist letters, warning letters, defensive briefs, and pleadings in litigation. Many also provide guidelines, training, and approval processes to ensure that Marketing and Sales teams operate in compliance with the law on an ongoing basis.
The daily rate typically ranges from €800 to €1,400. The specific costs depend on whether you need rapid defense in an escalating dispute, ongoing advertising reviews, or litigious enforcement. Other key factors include the urgency of the matter, the scope of evidence preservation, the composition of opposing parties, and whether a preliminary injunction or lawsuit is being prepared.
